Job Summary Table of Social Media Coordinator

Social Media Coordinator Position Overview

Are you passionate about creating engaging social media content and building vibrant digital communities? Dana Hospitality, a part of the prestigious Dexterra Group, is seeking a talented Social Media & Engagement Coordinator to join our dynamic team at the University of Toronto, Mississauga campus.

About Dana Hospitality and Dexterra Group

Dexterra Group (TSX:DXT) stands as a publicly listed powerhouse with a robust presence across North America. For over 75 years, we’ve been at the forefront of creating and managing vital built environments that contribute significantly to our economy and local communities. Dana Hospitality, as part of Dexterra Group, continues this legacy of excellence in the hospitality sector.

Comprehensive Role Responsibilities

• Content Creation and Management
  • Develop and execute creative social media content aligned with Dana’s brand identity
  • Manage multiple social media handles for various Dana units
  • Create engaging visual and written content that resonates with our target audience
  • Implement effective content calendars and scheduling strategies
• Digital Community Engagement
  • Foster meaningful interactions with customers across all social platforms
  • Respond promptly to inquiries and feedback
  • Build and maintain strong relationships with stakeholders
  • Create a positive digital customer service culture
• Analytics and Reporting
  • Generate weekly reports on social media KPIs
  • Track and analyze digital footprint growth
  • Monitor engagement metrics across platforms
  • Provide actionable insights for continuous improvement
• E-Commerce and Product Management
  • Maintain and update Dana’s E-Commerce environment
  • Manage product listings and new offerings
  • Ensure accurate and timely updates of digital menus
  • Optimize online ordering experience

Required Skills and Qualifications

• Proven expertise in graphic design and video editing
• Strong understanding of social media platforms and content strategy
• Excellent storytelling and content creation abilities
• Proficiency in mobile content creation and cross-platform optimization
• Strong interpersonal and communication skills
• Experience with social media analytics and metrics
• Understanding of brand positioning and marketing principles

Career Growth Opportunities

At Dana Hospitality, we believe in nurturing talent and providing clear pathways for career advancement. Join an industry leader that’s experiencing continuous growth and expansion across North America.

Company Culture and Values

We foster a culture that celebrates: – Innovation and creativity – Diversity and inclusion – Work-life balance – Professional development – Team collaboration – Excellence in service

Benefits and Perks

• Competitive compensation package
• Professional development opportunities
• Employee referral program
• Stable work environment
• Career advancement potential
• Collaborative team atmosphere

Equal Opportunity Statement

Dexterra Group proudly stands as an equal opportunity employer committed to diversity and inclusion. We welcome qualified applicants regardless of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, protected veterans’ status, or Indigenous status.

Remote Work Policy

This position is based on-site at the University of Toronto, Mississauga campus, allowing for direct interaction with the campus community and food service team.

How to Apply

Interested candidates should submit their applications through our LinkedIn portal. Please include: 1. Updated resume 2. Portfolio of social media work (if available) 3. Brief cover letter highlighting relevant experience

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