Job Summary Table of SEO Specialist

Job Description Summary

Absorb Software is seeking an experienced SEO Specialist for a 1-year temporary position (with potential extension) to execute research and implementation tasks supporting a large-scale website initiative. This hands-on role involves conducting keyword research, optimizing metadata, updating content in CMS tools, and contributing to the company’s overall SEO strategy.

SEO Specialist Responsibilities at Absorb Software

• Conduct in-depth keyword research and SERP analysis to identify content gaps and support comprehensive content planning and optimization strategies
• Develop and implement internal linking strategies that reinforce topic clusters and enhance semantic site structure
• Create detailed SEO briefs and content outlines to guide writers in producing search-optimized content
• Monitor search evolution trends including schema markup, semantic SEO, AI-powered experiences, and Answer Engine Optimization
• Write and edit SEO-driven web copy including page titles, meta descriptions, on-page content, and calls-to-action
• Perform direct CMS updates for metadata, alt tags, internal links, and other SEO elements
• Track keyword performance and organic traffic using tools like Semrush, Google Search Console, Conductor, and GA4
• Identify and escalate technical SEO issues related to crawlability, page speed, canonicalization, and redirects
• Maintain comprehensive SEO documentation including implementation best practices, QA processes, and CMS guidelines
• Ensure consistent execution of SEO tactics across all web assets, including those produced by external partners
• Collaborate with the SEO Content Specialist and broader content marketing team to align all SEO activities

SEO Specialist Qualifications and Required Skills

The ideal SEO Specialist candidate will bring a strong combination of technical knowledge and practical implementation skills to Absorb Software’s marketing team. Required qualifications include:

• 3+ years of experience in an SEO-focused role, preferably in a B2B or corporate marketing environment
• Deep understanding of modern SEO practices including semantic SEO, structured data, internal linking strategies, and search intent modeling
• Proven execution abilities across the full spectrum of SEO tasks from keyword research to metadata optimization
• Foundational technical SEO knowledge to identify and flag issues related to site speed, crawlability, canonical tags, and redirects
• Proficiency with SEO tools such as Semrush, Google Search Console, GA4, and content planning systems
• Experience working in CMS platforms with attention to metadata, alt tags, formatting, and internal linking
• Strong written communication skills to write or refine SEO-friendly content as needed
• Collaborative work experience across teams including content, development, design, and marketing
• Analytical mindset with ability to translate data into actionable insights and updates

Educational requirements include a preferred degree in Marketing, Communications, Journalism, or related field. Experience in the e-learning or EdTech space is considered an asset but is not required.

Benefits and Perks for SEO Specialists at Absorb Software

Absorb Software offers a comprehensive benefits package to support their remote-first work environment:

• Fully remote-first work arrangement with flexible scheduling options
• Comprehensive health and wellness benefits including medical and dental coverage based on location
• New hire equipment allowance to set up your home office for success
• Monthly flex allowance to support your productivity and work-life balance
• Generous paid time off policy to ensure work-life harmony
• Career growth opportunities with internal mobility options
• Employee-driven DE&I programs to foster an inclusive workplace
• State-of-the-art Calgary office with games room and meditation space for local employees

Absorb Software Company Overview

Absorb Software is a leading remote-first company that provides online training solutions to organizations worldwide. Their cloud-based learning management system (LMS) is engineered to inspire learning and fuel business productivity through forward-thinking technology that scales with organizational growth. Absorb empowers learners to enrich their lives, workplaces, and communities through effective online learning experiences.

Absorb Software’s Company Culture and Values

The company culture at Absorb Software is built around two core values:

1. Achieving exceptional results by genuinely caring about team members and the work they do
2. United growth through commitment to elevating continual learning

As mentioned by Senior Director of Demand Generation Mark Lynch: “The Marketing team is poised for unprecedented growth and opportunity. We’re in a very unique position where we’ve experienced tremendous success but are far from exhausting the whitespace around us. There is a unique opportunity to join a rising organization and make a significant and immediate impact.”

SEO Specialist Career Growth Opportunities

This SEO Specialist position offers significant career development potential, including:

• Working on large-scale website initiatives with measurable impact
• Developing expertise in emerging SEO trends including AI integration and semantic search
• Potential for contract extension beyond the initial one-year term
• Opportunities to shape SEO direction as search continues to evolve
• Exposure to collaborative work across multiple marketing disciplines
• Experience in the growing e-learning and EdTech industry

Diversity, Equity, Inclusion, and Belonging at Absorb Software

Absorb Software maintains a strong commitment to diversity, equity, and inclusion through employee-driven DE&I programs. The company creates an environment where different perspectives are valued and all team members feel they belong, regardless of their location or background.

Equal Opportunity Statement for SEO Specialist Position

Absorb is proud to be an equal opportunity employer that celebrates diversity and is committed to creating a safe and inclusive environment for all employees. All employment decisions are based on business needs, job requirements, and individual qualifications. The company is committed to accommodating candidates requiring accessibility support during the recruitment process.

Remote Work Policy for SEO Specialists

As a remote-first company, Absorb Software provides:

• Fully remote work arrangements with flexible scheduling
• Equipment allowance for setting up an efficient home office
• Digital collaboration tools to facilitate remote teamwork
• Monthly flex allowance to support remote work productivity
• Optional access to the Calgary office for local employees

Application Process for SEO Specialist Position

1. Review the job posting and requirements thoroughly
2. Submit your application through the provided LinkedIn link
3. If selected, participate in interviews with the hiring team
4. Complete any required assessments or sample tasks
5. Receive and review offer details if selected

Current Absorb employees wishing to apply for this role should inform their supervisor prior to submitting an application.

How to Apply for the SEO Specialist Position

Interested candidates should apply directly through the LinkedIn job posting. For accessibility accommodation requests during the application process, please contact accessiblecareers@absorblms.com.

Successful candidates will be subject to pre-employment background screening and must provide proof of legal eligibility to work in their country without sponsorship.

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